Business Analytics and the Data Complexity Matrix

Data environments are growing exponentially. IDC reports that compound annual growth in data through 2020 will be almost 50 percent per year. Not only is there more data, but there are more data sources. According to Ventana Research, 70 percent of organizations need to integrate more than 6 disparate data sources. At the same time, the value of unlocking that data and using it to make business decisions is also increasing. For the business user, understanding this complex data and unlocking its potential is the key to staying ahead of the competition. For IT organizations, complex data can be the bane of many programs, causing all kinds of trouble in data management and hindering system performance. 

What exactly makes data complex? Read this document from Sisense to find out about two key drivers of data complexity, and what you can do to unlock the potential of your enterprise’s data.




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