Definitive Guide to Marketing Automation

Heard the buzz around marketing automation? Got some questions? Check out this jam packed, 100 page guide to learn everything you have ever wanted to know about marketing automation.

Download this ebook and get the answers to all of your questions and more including:

  • What is marketing automation and how can it help my company?
  • Why is marketing automation so hot right now?
  • How does marketing automation differ from other technologies such as CRM and email marketing?
  • What are the common and advanced features of marketing automation tools?
  • How do I build a business case and convince internal stakeholders to act?
  • What does the future of marketing automation look like?

We've also included worksheets that you can use to figure out whether your company is ready for marketing automation and how it will help you increase your revenue and attain high priority business goals.


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