To Sell Is Human: The New ABC’s of Moving Others

In this age of direct information access, are sales teams obsolete? Absolutely not! But the game has changed drastically, and sales folks must adapt to be successful.

“Today great sales people don’t just solve customers’ problems; they find problems that customers might not even know they had.”

This Harvard Business Review brief featuring bestselling author Daniel Pink explores the new role of sales in today’s digital marketplace.

Download the brief to learn: 

  •  The new ABC’s of selling today
  • Why you need to sell insights as well as products
  • Who ambiverts are and why they make the best sales people
  • And more…


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