Posts Tagged ‘Marketing Technology’

Effective marketing technologies should extend the capabilities of the team and strategy behind them. B2B marketers are faced with the lofty challenge of determining...

As demand from consumers with more mobile accessibility and expectations for top notch services on the go have grown, brands, both traditional and mobile-first,...

Today's submitters have high expectations when it comes to the online submission process. If they can't get their information to you quickly and easily,...

Reviewing content submissions can be a long, overwhelming process of sifting through emails, attached files, and other time-consuming tasks. It’s led many publications to...

Entrants expect an easy registration process when applying for contests. If at any point there are hurdles or roadblocks to entry, the contest risks...

A great demand-side platform (DSP) partner can help you do this. Ensuring that the partner you select will improve rather than aggravate the complexity...