Companies with a consistent lead nurturing program see an average 45% increase in qualified lead generation compared with companies that do not nurture prospects.
The “2021 Gold Rush” eBook, provided free by Data Axle Genie (formerly Salesgenie), gives you a deeper understanding on why prospecting efforts will rely heavily on insights only big data can provide. When you begin with credible data, you can build your sales funnel on a solid foundation. To get qualified leads, sales teams rely on marketers who can nurture prospects effectively.