As someone involved in freight fleet operations, be it as a fleet manager or sustainability manager, you have a lot of moving pieces to keep track of and optimizations to achieve.
Perhaps the first thing that comes to mind when you think about fleet optimization strategies and technologies is performance—how can you keep your fleet running meaner?
But it’s also crucial to consider steps to help your fleet run cleaner. Despite the growing impact and urgency of climate change, many fleet operators continue to rely on fossil fuels to power their vehicles; indeed, transportation continues to be a major source of greenhouse gas (GHG) emissions. Considering today’s ever-increasing customer awareness and demand, and the ambitious climate targets set by corporations, governments and NGOs, sustainable solutions are needed now.
And of course, financial implications are always high on the list of priorities.
Sometimes these objectives may seem mutually exclusive—what’s good for the environment isn’t always good for your bottom line, and vice versa. Fortunately, they don’t have to be at odds with each other. Case in point? Renewable Diesel fuel, which we’ll address in more detail later on.