Put AI to Work for Multifamily Leasing Demand

Spend smarter, lease faster, price right

For decades, multifamily operations have managed leasing demand across three teams: revenue management sets pricing, marketing generates leads and onsite teams secure leases. This legacy approach results in a more reactive process to current availability and less responsive to future exposure.

Artificial intelligence (AI) and machine learning (ML) fuel predictive capabilities that allow leasing teams to unlock intelligence up and down the demand funnel. These technologies synthesize data from marketing campaigns, leasing team effectiveness, community reputation and demand elasticity to help teams proactively adjust their strategies, lease faster and avoid vacancy before it even happens.

DemandX™ is the industry’s first end-to-end demand operations solution that combines advertising, leasing and pricing data to reduce future vacancy exposure and maximize results. By connecting RealPage’s AI Revenue Management, G5® Smart Digital Advertising and Knock® CRM, DemandX can help your business outperform the market by up to 3% – 5%.

This eBook demonstrates how to:

  • Leverage AI and machine learning to optimize your demand funnel
  • Minimize future vacancies
  • Convert leads faster with AI-driven automation
  • Make data-driven decisions that maximize revenue


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